The Bottom Line

Big Cartel is one of the most affordable platforms for building an online store. So affordable, it offers free plans that very uniquely allow you to connect your own domain name and sell up to five products. It’s geared towards online sellers in the creative industries, but any online seller can use it to easily and affordably build an online store to sell products.

With Big Cartel, you can sell products online via your site, in person or on Facebook. It offers the key features online retailers need, such as order management and inventory tracking. However, while it’s easy to use, it’s not overly customizable. It also is not geared towards those selling services or subscriptions online.

Who should use it

Big Cartel is a great option for small businesses that are looking to easily and affordably sell physical items online without a big investment of time or money.

Big Cartel Pros & Cons 2022

Pros
  • Free plan allows you to connect your own domain
  • Very low-cost paid plans starting at $9.99 per month for up to 50 products
  • Order management
  • Inventory tracking
  • Sell online, in store or on Facebook
Cons
  • Limited customization capabilities
  • Not geared towards selling services
  • Limited template library

Top Rated Big Cartel Alternatives

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    Staring $29 per month

    Dropshipping integrations, omnichannel selling, built-in selling features

  • Wix

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    All-inclusive plans, recurring payments, abandoned cart recovery

  • WooCommerce

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    Free; $0 to $249 for extensions

    Transform a WordPress site into an online store, online bookings, sell subscriptions

  • Squarespace

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    Price:

    Starting $23 per month

    Free domain and SSL certificate, no transaction fees, award-winning templates

  • Square Online

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    Price:

    Free; $12 per month

    Free site, sell in store, sell on social, multiple delivery options (e.g., pickup, delivery, shipping)

  • Ecwid

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    3.3M

    Price:

    Free; Starting $12.50/month

    Turn an existing site into an online store, no transaction fees, multichannel selling

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