Every company’s marketing budget is different, but these tips can help you build an SEO budget.
- Avoid cheap SEO plans. These services often advertise themselves as “cheap” and often cost less than $500 per month. They also tend to under-deliver (or not deliver at all) when it comes to promised deliverables or results.
- Plan for ongoing and one-time search engine optimization. Search engine optimization is an ongoing strategy – an ongoing investment in SEO will help your business generate a greater return on investment. Therefore, when budgeting for SEO services, plan for ongoing versus one-time investments.
- Brainstorm SEO goals. When you understand what you want from SEO, whether it’s more rankings or more revenue, you can use that information to find an SEO partner that aligns with your goals. For example, BusiBoom is an SEO service provider that focuses on increasing revenue for its clients.